Most window contractors we meet are already juggling two or three lead vendors, and every one of them is missing something. Here is a straight comparison of the three ways to buy growth, and how to tell which fits your company.

Option 1: Shared leads

Cheap per lead, and that is the whole pitch. The catch: the same homeowner is sold to multiple companies, intent is low, and your reps do the heavy lifting of chasing and qualifying. High volume, low conversion, lots of wasted windshield time.

Option 2: Retainer agencies

You pay a flat monthly fee whether or not it produces, and the ad spend usually comes out of your pocket on top. Some are excellent. But the risk sits entirely with you, and "we boosted your impressions" does not pay your crew.

Option 3: Pay-per-appointment

You pay only for booked, qualified appointments. We fund the ad spend, carry the risk, and get paid when a real homeowner is on your calendar. This is what we built, because it aligns everyone: we only win when you win.

The reason contractors leave their old vendors is simple: each one lacks something. One books appointments where both homeowners are not present. Another delivers volume but ignores your minimum window count. We start by understanding your exact criteria, then build around it.

Why "understand first" beats "sell first"

Our number one promise is to understand your full qualification criteria before we quote you anything, then tell you honestly whether it is feasible. If it is, we show you how and give you a fair price. No cutting corners. That is a big part of why we hold a 95% client retention rate, which is the number we are proudest of.

A note for higher-volume operators

Pay-per-appointment is where most companies start. For larger window operations that want full control, we also run a partnership model: you keep control of your own ad spend and appointment volume, and we handle the full management. It is a more hands-on, exclusive arrangement, and we take those on selectively. If that sounds like your operation, mention it on your call.

Which is right for you?

  • Want the lowest cost per lead and have a big team to chase them? Shared leads.
  • Want a done-for-you engine with zero ad-spend risk and to pay only for results? Pay-per-appointment.
  • Doing serious volume and want full control of spend and pacing? Ask about the partnership model.

Book a call and we will tell you straight which one fits, or if we are even the right partner for you.